Let us admit the fact-no one loves criticisms, especially the harsh ones. However, the truth is that criticism helps us to grow. Honest feedback about your work will help you to understand the flaws and consequently, correct them. If you are associated with the logo design industry, this will help you to enhance quality of

Logo design is an ever-changing industry. Introduction of new technologies and trends prompt various companies to modify their logo designs. Logo of the famous courier company FedEx can serve here as an interesting example. An Intriguing Example Richard Runyan designed the original logo of the company in the year 1973. It included the words ‘Federal

A powerful business logo design can greatly enhance overall image of a company. However, designing a logo is not an easy task. You need to design a logo that is simple, unique and conveys purposes of the company. While designing a logo, one can commit certain mistakes. This in turn, affects quality of the logo.

Invention of modern technologies has convinced some designers that sketching and drawing are no longer necessary. However, this is a wrong concept. Sketching offers various advantages, which can be beneficial for any designer. In this article, we will discuss why you should start sharpening your drawing skills. Helps you to create innovative ideas The major

Many companies, especially new ones, prefer to split their corporate identity project between two firms. More specifically, they choose one firm for designing their website and another for creating print marketing materials. Unfortunately, this strategy may not yield an impressive result. Since two different design firms work on a single project (though in different areas),